FIX Dessert Chocolatier and Deliveroo Delivered the SOLED OUT Xperience

14 January 2025 FIX Dessert Chocolatier and Deliveroo brought the SOLED OUT Xperience to life at Sole DXB this past December. This groundbreaking, immersive pop-up merged Arabic heritage, luxury, and bold design, drawing inspiration from FIX’s signature chocolate bar flavours to create an unforgettable experience.

Visitors explored a vibrant space that celebrated FIX’s global impact while enjoying unique opportunities to purchase their favourite bars, win exclusive merchandise, and have bags personalised live by an artist. The activation also shared the brand’s inspiring story, offering a deeper connection to FIX’s journey.

With photo-worthy moments, live DJ performances, and every detail crafted for a Freakin’ Incredible ‘Xperience, the SOLED OUT Xperience was a standout highlight of Sole DXB 2024.