Deliveroo and Joe & the Juice Celeb in rate International Friendship Day with ‘Brew-tiful Bonds’

30 July 2025 With International Friendship Day coming up on July 30th, Deliveroo and Joe & the Juice are turning hot drinks into heartwarming gestures. From the 29th to the 31st of July, every 16oz hot beverage ordered from Joe & the Juice on Deliveroo will be delivered in a limited-edition ‘Brew-tiful Bonds’ cup designed as a cheerful nod to the little things that make friendships meaningful.

The limited-edition ‘Brew-tiful Bonds’ cup features a paper flower to brighten anyone’s day. To make the moment even more personal, the cup includes a space for friends to write heartfelt notes or doodles, for one another. Whether it’s a surprise flat white for your work bestie, a cup of green for the matcha queen in your life, or a chai latte for your childhood friend, the limited-edition drop adds a personal twist to every order. With just a few taps, Deliveroo customers can send their favourite hot drinks in a way that feels thoughtful, turning a simple coffee run into a gesture that speaks volumes.

The campaign brings together Deliveroo’s flair for creating shareable moments and Joe & the Juice’s eye for bold, creative design, all served up in a cup worth talking about. Together, they’re reimagining how we say “Happy Friendship Day”, one brew at a time.

The ‘Brew-tiful Bonds’ cups will be available exclusively on Deliveroo with all hot 16oz size beverage orders from Joe & The Juice outlets across Dubai and Abu Dhabi for a limited time until stocks last.